EP85: Gamification Revolution - Leo Trottier

December 14, 2015

CleverPet: Fulfilling Idle Pets Cognitive Needs with Leo Trottier

Last time, we featured CleverPet Inc. founder & CEO, Leo Trottier to discuss about the company’s gamified device, CleverPet. Successfully funded on Kickstarter, the device provides engaging stimulation for a more active lifestyle desired by bored, lonely dogs.

Watch the full interview below to learn about:

  • How does CleverPet works and what are its capabilities?
  • How did the idea of creating a interactive gamified device for dogs came about?
  • What would game design looks like from a dog’s perspective? Would the design and interaction differ if it was made for cats?
  • How did the team go about tested the design gamified device?
  • What kind of complex behaviors the devices aims to instill beyond basic gameplay stimulation?
  • Were there concerns raised on the the impact of applying operant conditioning on pets?

Watch the video, listen on the audio podcast or subscribe to our iTunes channel below. Be sure to catch our next episode of the Gamification Revolution.

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EP59: Gamification Revolution - Livecube

August 23, 2015

Livecube: Building the World's Most Engaging Event App

Originally published on May 16, 2014

On April 1st, no less, Gabe talked to Livecube's co-founder and CEO Aaron Price (@APstartup) about Livecube, the app that engages audiences at events. Livecube gives people a better way to participate in conversations around online and off-line events by gamifying these interactions.

Watch the full webinar below to learn how Livecube is a great way for people to engage with the speakers and other attendees through social media:
  • Just using Twitter and hashtags is not enough to create successful conversation at and about the event. In fact, hashtags is one of the most misunderstood concepts for social media users. Livecube pre-populates the necessary event hashtags and Twitter handles to reduce confusion and avoid social media mayhem;
  • Livecube helps users filter out 'noise' from social media conversations that would otherwise distract attendees, like the newest scandalous tweets in their feed, by providing an environment that amplifies users' social dialogue, but keeps them focused on the event they are attending;
  • Very importantly, Livecube engages attendees by offering rewards for participating in the conversation - the most talkative users and sharers of content can be awarded real or virtual prizes.
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EP43: Gamification Revolution - Stella Grizont

August 20, 2015

Using Happiness for Engagement with Stella Grizont

Originally published on December 17, 2013

Stella Grizont, Founder of woopaah! has been a Gamification Co regular and prominent GSummit speaker on the topic of positive psychology and happiness.

We were lucky enough to grab her to join our latest webshow to dive further into the science behind happiness and how a positive focus on psychology can have a significant impact on engagement.

She states:

"If you want others to be engaged, how can you embody that? Happiness."

Watch the full video below for the full interview and be sure to catch our next guest this Thursday with Guy Halfteck,  the CEO and Founder of Knack, a company dedicated to using games in order to discover our full talents.

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EP41: Gamification Revolution - Aaron Price

August 20, 2015
How livecube Cuts Through Social Media Noise at Events with Gamification

Originally published November 21, 2013


If you were at GSummit in the past two years, you're probably familiar with livecube, the super-fun, conference-optimized Twitter client we've been using to engage all of our attendees. To learn more about it, we invited livecube co-founder Aaron Price to explain to us how clever design and gamification makes Twitter more bearable in event settings. Learn about livecube, its features, and successes.

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EP37: Gamification Revolution - Karl Dunn

August 20, 2015

How Nissan Used Gran Turismo to Recruit Pro Drivers for GT Academy

Originally published on October 22, 2013

The Gamification Revolution is the only live gamification webcast featuring Gabe Zichermann and fellow gamification experts every week. Be sure to catch our next episode on Thursday, October 24 at 1PM ET/1800 GMT, where we will feature GSummit Global speaker, Ryan Mizusaki, GM of Reservations Learning at Delta.

Remember you can participate in the show if you sign-in and RSVP! Signing in will allow you to receive show reminders, ask questions, and even join Gabe and our guest for a live question.

In this episode, Karl Dunn, the Creative Director for Nissan at TBWA/Chiat/Day came on the show to discuss the story of GT Academy. I had the honor of talking to the man to learn about the origins of the concept, what the show produced for Nissan, and other general questions about his view about gamification from an advertising agency's perspective. 

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